Focus Areas
This programme offers you eight specialisation options: Branded Motion, Communications Management, Multimedia Journalism, Live Events, Media Applications and Non-Fiction Video Formats. You will also learn how to use AI tools effectively for your projects.
What you will gain with your degree
During your studies, you will learn how to work effectively with interactive media. You will develop skills in narrative writing, speaking, filming and design. You will also learn how to produce media content professionally.
By using the latest AI tools, you will implement your projects in an innovative way. You will learn to consider ethical and legal aspects to act sustainably and responsibly in the digital media world.
Specialisations
In the fourth semester, you will choose a specialisation (major). Depending on your choice of specialisation, you will study in Bern or Chur. You will work independently and collaboratively on your own projects and projects with companies.